Inform Muncie, a proof-of-concept newsletter and news website, was launched in a Ball State University immersive seminar as part of the Virginia B. Ball Center for Creative Inquiry in Spring 2021. Students, under the direction BSU faculty members Juli Metzger and Melinda Messineo examined emerging news deserts and created a new publication targeting the under-recognized and untold stories of Muncie. Students walked through neighborhoods of Muncie, collaborated with a nine-member Audience Advisory Board, and went through implicit bias training before embarking on storytelling development.