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Sugar Crush Event Proposal

Sugar Crush Event Proposal.pdf

Click through to view the event proposal deck. 

Samantha Summers, Julia Vejar, Jessica Poiry, and Hope Nicholson

About This Event

This event will be a cookie decorating event with take-home desserts available from different local bakeries, and it will take place in the Village Promenade Warehouse. The cookie decorating instructor, Anna Faulkner from Sugar Frog Sweets, will guide attendees through the decorating process as they try to match an interesting design. Desserts from Sea Salt & Cinnamon and Charmed Cupcakes will be provided as a take-home treat for all medical students who attend. Event favors of cookie mix jars are also available for students to take.

Purpose

We know from the experience of a group member working with the medical students that they love sweets. We wanted a fun way to incorporate sweets into an activity that they could enjoy. According to an article by Better Homes & Gardens, the repetition of decorating is soothing and stress relieving. It also will be a step-by-step process, which is said to offer “focused relaxation”.

Our goal was to propose a different type of stress-relieving event that might not initially be thought about. This incorporates sweet treats with an activity that is becoming more popular. Baking as a whole is a stress reliever, so we would also provide a take-home kit for students to bake at a later date. Additionally, we wanted a way to incorporate other local Muncie baked goods that were inclusive to people who might be gluten-free or vegan.

Dates/Time

We envision the event taking place on a weekend in April, depending on the availability of the warehouse at the Village Promenade and the instructor, Anna. The set time would be in the afternoon, preferably around 2 pm or 3 pm. The cookie decorating demonstration should only take about an hour. We would expect to be in there for no more than an hour and 45 minutes between setting up, the demonstration, and cleaning up.

Setup and Layout

In the warehouse, there is plenty of room to arrange tables for the attendees to decorate cookies within view of the local baker who will be instructing the lesson. The counter space from the small bar area will provide a good place to arrange the take-home desserts, and the instructor will be positioned in front of this area so that tables can be arranged in front of her. They can be positioned in a semicircle around her or in rows perpendicular to the bar so that she is visible to everyone. Each attendee will be able to take a seat with decorating materials in front of them. Trash cans will be placed in the vicinity of the tables for the disposal of any trash that may accumulate in the decorating process. Bathrooms are also easily accessible to all attendees, located right down the hall through the double doors of the warehouse. Upbeat instrumental music or the radio will be played in the background to enhance the experience, and if needed a speaker will be provided.

The setup of this event will not require more than a few people, which will be supplied by us. The tables will need to be arranged and table cloths will be provided to make cleanup easier, and all decorating materials will be provided and placed at each seat. The take-home desserts will be set up on the bar counter space as mentioned previously. To spread knowledge of this event, posters will be printed and put up around the Village Promenade and other areas. 

Clean Up

Since we are planning on having tablecloths on the tables, clean-up should be relatively simple. We expect only needing one or two individuals who would need to clean up. The mess should be mostly on the table cloths and it can be easily disposed of in the trash can. We will have cloths in order to wipe down the tables and a broom accessible to sweep the floor if needed. Once everything is wiped down and swept, the trash cans can be dumped in the dumpster.